Written By Sahithi Divi as told by Manju Kalanidhi
Manju Kalanidhi , Mother, Indian Journalist, City Editor – The New Indian Express, Founder of Rice Bucket Challenge
When asked about her childhood wishes, purpose, happy quotient, scaling up plans, self discovery and milestones of life journey ….. Here is the impact I collected.
The perseverant curiosity of this 70’s kid foresees what is beyond the drawn lines as a girl child, which transpired a will to cut through the finite awareness and resources available to visualise a dream from a small town Kazipet of Warangal district in Telangana.
She choose journalism as her tool to deliver value to the world although from a science background. While pursuing journalism in Bangalore, she closely tackled the challenges around diversity paired with competence. Balancing herself through the setbacks of coming from a middle class family, which also means that inclusivity was difficult to sustain yet very important for not looking back. Extracting resilience from the setbacks empowered her to be financially independent which in-turn impacts the personal choices too.
” To be useful is a privilege” , she says with a standby smile held up.
The Rice Bucket Challenge is her brainchild. Connecting her dots with the United Nations Sustainable Development Goals , while 821 million people are facing food deprivation in the world as of today with rising numbers, Manju profoundly came up with the rice bucket challenge as an effective solution using collaboration to mitigate hunger. Through this initiative she aimed to connect the rice donors to those in need. As a part of this campaign she collected more than 200 thousand kilos of rice as her initiative towards Hunger Mitigation. She is looking for potential partnerships for scaling this to educational institutions for a sustainable and automated operation. She is fighting towards zero hunger using shared economy and collaboration as her key drivers.
Her visit to the United States for a social exchange program encased a brilliant networking stage with a community of common thinkers from across the globe for her.
As a journalist she says that women are the forefront for millennial media. Women of this era create more voice , especially now a days media is playing a crucial role in bringing social intelligence into limelight. Women in STEM , menstrual health, educational / career opportunities, sport attributions are the current affair to socio economic strata of gender equality in media.
Manju defines ; Women as POWER , Democracy as NECESSITY and Love as NECESSARY EVIL.
Dreams became milestones when urbanisation gave her words a loud voice that irrigates change. Choosing her own path provided her the tenacity to remain committed and continue her journey into who she is today. Financial freedom gave resistance to personal challenges, independent risks and a sustainable career. She entitled hope for human centric solutions using Sustainable Development Goals. She proved that Journalism , Shared Economy and Collaboration has the power to make a remarkable change in the world by just one person alone…..Manju Kalanidhi.
Written by Sahithi Divi ( http://www.impactscientist.com )