‘IMPACT HOUR’ With Ratna Malladi

Written By Sahithi Divi as told by Ratna Malladi

Ratna Malladi, Mother, Architect, Entrepreneur |Founder – Yellow Seven Architects, Gender Equality Ambassador

When asked about female quotient, social stigma, strategy | powerplay, parenting, challenges of life in decentralised towns, purpose and finding oneself in this world…….Here is her Impact story.

She got married in the third year of her bachelors degree of Architecture. She is a mother of two wonderful children. She is an entrepreneur who broke all odds to turn every opportunity into a realtime project in front of which she proudly stands like a minuscule and moves forward. She, who does not shy away from teaching about sex education to her children and menstruation to her son , not just daughter. During my conversation with her , I found that she often connected dots from her childhood in relevance to her role as a parent who is also an entrepreneur in a male dominated field combined with social stigma. As a child she wished to have had the courage to speak up about the things she is unlearning as a women much later. When the driving force is family for a woman , she is unstoppable .

Worked for corporates like Keystone, Jurong, Phoenix as a leading Architect before she moved out to float her own enterprise Yellow Seven Architects . She is taking over new projects for scaling sustainable architecture in Andhra Pradesh and other parts of the country. Driven by expertise , she provides an intrapreneur atmosphere for her employees to enjoy their best performance.

She repeated the importance for every woman to exhibit her strength. She emphasised on the team work that she benefits from at home along with her husband to tackle the circular challenges which go unseen in the fast moving life journey. She received an unconditional companionship while relocating from a city to a smaller town that applauds beneath the social stigma of applauding a women in the first place. She believes that a women cannot belong to anybody except for her education and experience in order to prosper.

According to Ratna , every woman must prioritise to retain her financial freedom to embark beyond the possibilities set by acquainted stereotypes. Money is the value that you earn which defines you over a period of time. When asked about the impact of regulated societies on children? she narrated , how women are conditioned to behave and up-bring in a certain way differentiating between children through Gender. Parents need a chance to unlearn before teaching their kids. In contrary to this ,men also have a reflected pressure to carry financial atrocity and authority. This long term practice is now a norm divided by gender specific roles. Why is it challenging for anybody to go through the beautiful experience of a strong women with power ?

” Although women might be the answer to rising economies yet the real impact can be founded and measured through children “. says Ratna.

Her children bear the opportunity to watch home tasks and lifeskills performed by the mother and father equally. This visual learning grows with the child to create normalcy and detangle the gender roles with generosity. Schools must teach life skills like cleaning , cooking, gardening, sanitation, sex education that are non gender specific learnings to self sustainable life.Children learn from those whom they love. Every child must get used to see a women being in charge.

She looks back to the time ……when she immensely learned from her mother’s perseverance and her mother in law’s will power for Ratna’s career. They remained influential reasons to not get carried away withering to the changing weather of social introspection.

She wishes to be remembered as a happy woman who used her fire to spread the light and restore herself. She defines Democracy as bullshit, Gender as overrated and Love as companionship

Written by sahithi divi as told by Ratna Malladi ( source : http://www.impactscientist.com )

‘ Impact Hour ‘ with Manju Kalanidhi

Written By Sahithi Divi as told by Manju Kalanidhi

Manju Kalanidhi , Mother, Indian Journalist, City Editor – The New Indian Express, Founder of Rice Bucket Challenge

When asked about her childhood wishes, purpose, happy quotient, scaling up plans, self discovery and milestones of life journey ….. Here is the impact I collected.

The perseverant curiosity of this 70’s kid foresees what is beyond the drawn lines as a girl child, which transpired a will to cut through the finite awareness and resources available to visualise a dream from a small town Kazipet of Warangal district in Telangana.

She choose journalism as her tool to deliver value to the world although from a science background. While pursuing journalism in Bangalore, she closely tackled the challenges around diversity paired with competence. Balancing herself through the setbacks of coming from a middle class family, which also means that inclusivity was difficult to sustain yet very important for not looking back. Extracting resilience from the setbacks empowered her to be financially independent which in-turn impacts the personal choices too.

” To be useful is a privilege” , she says with a standby smile held up.

The Rice Bucket Challenge is her brainchild. Connecting her dots with the United Nations Sustainable Development Goals , while 821 million people are facing food deprivation in the world as of today with rising numbers, Manju profoundly came up with the rice bucket challenge as an effective solution using collaboration to mitigate hunger. Through this initiative she aimed to connect the rice donors to those in need. As a part of this campaign she collected more than 200 thousand kilos of rice as her initiative towards Hunger Mitigation. She is looking for potential partnerships for scaling this to educational institutions for a sustainable and automated operation. She is fighting towards zero hunger using shared economy and collaboration as her key drivers.

Her visit to the United States for a social exchange program encased a brilliant networking stage with a community of common thinkers from across the globe for her.

As a journalist she says that women are the forefront for millennial media. Women of this era create more voice , especially now a days media is playing a crucial role in bringing social intelligence into limelight. Women in STEM , menstrual health, educational / career opportunities, sport attributions are the current affair to socio economic strata of gender equality in media.

Manju defines ; Women as POWER , Democracy as NECESSITY and Love as NECESSARY EVIL.

Dreams became milestones when urbanisation gave her words a loud voice that irrigates change. Choosing her own path provided her the tenacity to remain committed and continue her journey into who she is today. Financial freedom gave resistance to personal challenges, independent risks and a sustainable career. She entitled hope for human centric solutions using Sustainable Development Goals. She proved that Journalism , Shared Economy and Collaboration has the power to make a remarkable change in the world by just one person alone…..Manju Kalanidhi.

Written by Sahithi Divi ( http://www.impactscientist.com )

Identity Crisis For Women . Why ?

Written By Sahithi divi

Where does the challenge begin for women ? Why is their identity at stake ?

Women in especially developing countries and in this case India, seem to battle with identity crisis due to the lack of equal resources and cultural speedbreakers controlling her capacity to achieve or dream. Identity crisis begins with the most generic habit of giving her feminine and household rolemodels only as an option, to pick from categories to explore.

At the same time we color the girl’s life with so many identification pointers reminding her the limitations of her being a girl. Her abilities are limitless but how much can she unfold is often not for her to decide. How can a person be confused about uncertain expectations of others ?

Fulfillment of purpose and happiness inside the soul can exist when all the factors in your life are decided by you yourself. Gender roles are tearing up almost every women to defend herself against the feminine responsibilities written off by everyone else for the women in most of the cases to forgo her real identity to fulfill the voids of a shared promise all by herself.

A women has no choice but to contribute hertime and preferences to soo many people trying to create a strong influence for her well being. Every person has a vast layout of their life, a women’s layout is created by a team of family members and influencial society examples. All she can do is decorate the provided layout with her choice of theme.

This kind of a situation occurs because she is not designed to think like a bread winner instead she is told to be a meal maker and at the same time homemaking is considered compulsion not luxury.

Identity is more than a person’s right where as we are creating layers of identities with divided classes of norms and expectations.

Focusing on one’s own prosperity is much more eventful than thinking actively for an other adult especially influencing them to such an extent that gender actually becomes a considerable point of accepting inequality .

IDENTITY CRISIS IS NOT TRUE IF YOU DON”T BELIEVE

Written By Sahithi Divi

Gender Is A Home Affairs Matter

Written By Sahithi Divi

I strongly believe that gender equality is born and begins at home…….

Gender is a Home Affair

Gender Equality closely opens down to how your home and surroundings have shaped you. But now it is about how you shape it for the future generations to beleive what gender equality is ? Gender Equality is not about teaching new ways yet more about unlearning unconscious habits about showcasing inequality in any form backed by gender as the reason.

Home is the place which lands as the horizon for anyody to form a crazy imagination about their life. How many can uphold living multiple lives ? Gender equality will be true if each home has an advocate to remind irreversible benefits of bringing a mindshift of equality independent of gender as we will be able to enjoy the combined affect of identically allocated, consciously taken roles.

No matter whether you are living with a partner , you still run a home for your basic survival. Suddenly one day you get married and you forget to fulfill your own life skills . Some life skills are literally grounded as rules to be fulfilled naturally by women in most of the developing and under developed economies.


Education and awareness can definitely benefit us in some way and why not that begin with working on converting each of our homes into experiment centres to find out the ways to pluck out the gender inequality that shelters within us. Inequal exposure to resources, domestic voilence , patriarchy are the very few embedded characteristics that we can restructure into something useful. Homes have the ability to create unstoppable leaders but homes can also hide away the most mesmorising performances from coming to life. Every home can navigate it’s people towards who they want to be rather than who they must be.


We must stop asking a person what was your dream ? and start asking what is your dream ? Let your home nuture the dreams of all equally. Gender is after all a construct.



Written By Sahithi Divi

Kanya = (Fresh) daughter ; Daan = Donation ? I Oppose This Practise

Written By Sahithi Divi

#iopposekanyadaan

Kanyadaan is giving away the bride as a symbolic marriage ritual . Father of the Bride take’s his daughters hand and places it in the Groom’s hand, requesting for him to accept his daughter to be an equal partner.When I google the word ‘Kanya ‘ , it confuses me what a modest, fresh and virgin daugther means. This is performed in order to transfer the responsibility of daughter into the hands of the groom and his family. In my opinion giving away your daughter in donation to wash your sins after bringing her up with such compassion does not fit well with my beliefs. Along with the changing times we forgot to update the rituals to what applies today and why ? The big change is hard to imagine but what about you who is reading this ?


While we are talking about serious social issues leading to gender inequality and the changes we cannot bring on the larger scale, what about advocating for your own equality to stand as a strong example for others to begin their life not as a donated object but a person who underwent a celebration of their union called marriage.


By practising Kanyadaan, the positioning of woman in the family is naturally a draft of bound customs. A lot speaks about the things that we do not question about. There must be some beginning , a collective voice and a powerful repulsion about how we demonstrate rights,in public in form of customs. Due to the potrayal of idiolic rituals gender bias get priorly infused on public platforms and hence, such unopposed beliefs become common norms.

“Unopposed beliefs become common norms”.

Kanyadaanam is a personal expirience which one goes through and it is your own descision to question it or to convert that to a meaningful context that hooks to your view of life. While this ritual occurs at the start of wedding journey , it lays foundation to behavioral hierarchy and common expectation for millions of uniquely different girls. Inferiority need not be economic status , it can also be highly comparable to how she is treated or how her decision making naturally becomes someone else’s right or responsibility overnight.

Everything begins with you. Let us know your thoughts about this custom and why we must bring an end to it as it gives a very inequal picture to the whole world from where the life of a girl begins after marriage.

#iopposekanyadaan

I raise my voice against donating daughters publicly in a wedding celebration.

Written By Sahithi Divi

You Too Have A Role In Rise Of FEMINISM

Written By Sahithi Divi

Sustainable Development Goal 5

Gender Inequality is multidimentional socio economic issue which need both policies in place as well as the personal mindshift of every individual. It is spread across the corners in disguise. Gender Equality cannot be provided as a service or product. It is a change in the way of thinking and more like cultivating a natural habit of treating an other person equally. Rise of words like women empowerment and feminism is a result of dominating outdated beliefs which are unparallel to current social structures where women are breaking the glass shell around them.


image for fictional purpose

Let us look at the Gender Statistics for India

Gender Inequality Index Rank – 132 out of 187 countries

Female Male Sex Ratio – 930 out of 1000 males

No. of childmarriages in a day – 39000 girls

No. of women with NO bank accounts – 80%

Percentage of women in labour force – 28% compared to men which is 82%

Literacy rate of women – 66%

Women suffering sexual or physical voilence – 1 in 3

Percentage of women in parliament – 11%

Working women in unorganised sector – 95%

No. of teen mothers per year – 16 Million

Percentage of girls able to use sanitary napkins – 16%

While navigating the young minds of our daughters, gender roles are centered towards family and wellness. Growing up to certain unreal fascination, childhood remains the most influencial part of everyone’s life. This directly affects the behavioural incompetence and confusion in choosing roles to play. Elimination process is conducted by the parent, partner or children for the women. This is also called Patriarchy !


Unlearning is the factor of importance in tackling gender inequality. Leadership to advocate against constructed bias will influence change. Gender inequality has the power to destroy healthy and sustainable ecosystems. Women who have the gift of being able to reproduce , must not be undermined to emotional duties dictated by someone. Self initiative by each of us will bring a collective movement that will enforce each person to restructure their homes and surroundings.

Fuck Off Patriarchy

Click Here To Take The Gender Pledge


Written By Sahithi Divi

When To Get Married And To Whom ?

Written By Sahithi Divi ( Sustainable Development Goal 5 of UNDP 2030 Goal )

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image represental

United Nation Population Fund , 140 million girls will become child brides by 2020 in india

Giving birth is a choice, being born is not. Once if a baby comes onto this planet, then it our individual responsibility to strengthen the social complexity for a girl surrounding her. A girl even without a right to vote can she be ready for forced sex and child bearing ? Every girl has been restricted from unlocking her place in the world saying ” The Society” will not accpet. Each of you reading this compiles of the society but you again draw boundaries for a girl saying some other set of families might not agree to your perception of living life.


Marriage is a very transformative phase of a person’s life. Although after the marriage takes place the complexity can occur from both the sides. Yet the age, person, child birth , continuation of education, pursuance of a career, personal choices are navigated by the family just for a ‘women’ mostly.

Isn’t it ?

When must a women get married and to whom ?

The answer is –

IT IS A WOMEN’S RIGHT TO CHOOSE WHEN SHE WANTS TO GET MARRIED AND TO WHOM ! ALSO ILLEGAL TO PERFORM A CHILD MARRIAGE FOR A GIRL BELOW THE AGE OF 18 AND BOY BELOW 21 .


But as per the UNICEF report even today in India 27 % of the girls are married before the age of 18 , that is 1 out of 3 girls. India also has the highest number of child brides in the world which accounts to 15,509,000 girls.


National Geographic website – image source

Socio economic conditions being the major reason for the early marriage . Whom to marry is still decided by the 
the parent / guardian / family, for which we do not have verified data. Whom a girl marries is the most important factor because personal accomplishment in such a socially complex environment is hard. There is a constant fight for self empowerment leading to the world never expiriencing her full potential. This is a serious loss to the country.


This concern arises because only 25 % of the graduate women are in the work force today.


The government is working up to provide various incentives / schemes to improvise the overall conditions for the vulnerable women. But I strongly commend that most of the human rights issues have to be addressed more from a personal level to attain the maximum impact. Cross polinating the education about women rights and creating awareness can be done by you.

In cities for example, your house help, watchman, driver, gardner etc. are the people facing the vulnerability. Some parents are adement due to lack of education, some are afraid about the security of their girl child, some are unable to afford the cost and most of them are deeply affected by the conclusions given by the so called community or society around them.


Give your voice and counsel as many people around you about the mental and health benefits for not only the girl but also which will reflect on the overall social health of the family. Educate and encourage girls to be able to speak about their preference of choice or make a choice about who they must marry.


AGE – You can click on the below link to read the Indian Laws –

The child marriage prohibition act – click here

PERSONAL RIGHTS OF CHOICE – You can click on the link below to read the Indian Laws

Women Rights In your Favour

let us act now !

Take The Gender Equality Pledge Here

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Written By Sahithi Divi

( stat source – http://legislative.gov.in/sites/default/files/A2007-06.pdf , https://yourstory.com/2016/06/laws-that-protect-women-rights ) ( child marriage image courtesy : https://www.thehindu.com/news/international/south-asia/India-has-second-highest-number-of-child-marriages-Unicef/article11131187.ece , https://www.newindianexpress.com/nation/2019/mar/28/tripura-reports-second-highest-child-marriages-rate-in-india%E2%80%8B-1957202.html , https://www.freeonlineindia.in/child-marriage-social-issue-history/ )

Life Of Women Is Like a River

Comparing a women’s life to that of a river ..

Poetry Written By Sahithi Divi –

What is the meaning of your birth ?

The action plan for freedom ?

Existence is a gentle reminder ,

That you are a  nature’s blissful seed.

Flowing through the rocks of contentment ,

Expelling your art to adverse changes ,

When the time comes, you always made it .

Taking stand of transforming seasons ,

You fiercely move towards horizons .

Hard to introspect who has set the direction ,

However your life has channelised ,

Life still asks you for a share, isn’t it?

Forcing her years towards a destination,

Today becomes irrelevant for her.

And also irreversible !

Unconscious delivery of love, 

Motivated by expensive patriarchy,

You will be told to match the goals ….

After all the exhaustion, 

When you fall into the sea ….

Introspection comes to life ,

That soo many reviewed your growth ,

The Micro opiniated directions ,

Have all lead you to unfold ,

What you haven’t owned ,

About your life….

Then the question arises again ,

What is the meaning of your birth ?

Written By Sahithi Divi

Daughters Are The Human Capital Of India ?

Written By Sahithi Divi

Women consists of 48 % of population in India

India is still expecting it’s daughters to silence their voices to the fury of dominance. Every time a girl is quiet, she is hiding enormous amount of power that is a wasted human capital that could have reflected towards a stronger foundation including the opinions and point of views of it’s 48 % of unheard screams. The policy making and leadership must not have been dictated under the reign of unequally divided governments !

Indian women alone make 7.5 % of the whole World’s population ! World’s second largest growing economy is unable to cope up to the equality standards that must be provided or approved for a women. Technology is able to reach the corners yet unable to solve the deeply rooted problems arising from the harsh social conditions of life.

Impact measurement is a very important and ignored factor. The basic piece of awareness that we all must have is about the fundamental rights of a women. Then we can measure how many of us are using the fundamental rights for their personal benefit and country’s social and economic benefit.

Is the availability of increasing techonolgy decreasing the social intelligence of personal liberation ?

Every place has an objective cause of certain social problems pertaining over there. The solutions must be integrated after understanding each problem differently. Generalising the solutions in such a diverse and multidimensionally populated society will not solve but infact create problems like urbanization which might sediment the turn out of real empowerment to very generic.

Our acceptance to change is the foremost science behind the flashing success of women empowerment. Reflecting learnings from one time to the present to create a life which suits the common interest of any family cannot transpire above the rapidly increasing need for us to act socially. EACH OF US !

Written By Sahithi Divi ( http://www.impactscientist.com )

Statitics : if any ( https://www.weforum.org )

Child Bride At ‘8’ To India’s First Women In Planning Commission

Written By Sahithi Divi

I beleive that the untold stories of bravery can light up our souls to fight for a better tomorrow. There is nothing more powerful than a strong will combined with ultimately ferrious compassion. India is a land of roaring personalities and their remarkable stories. Today I am going to share an extremely proud story of a child bride from Andhra Pradesh who became the freedom fighter of India and much more than that. – Sahithi Divi


DURGA BAI DESHMUKH

1909 – 1981
  • She was born on July 15, 1909, in the coastal Andhra Pradesh town of Rajahmundry to a social worker.
  • She got married at the age of eight . Freed herself from the child marriage with the help of her father.
  • As she turned 15, she fuelled up her life with a mission to uphold the position of women in India, Freedom Struggle and drafting the India constitution.
  • She revolted against the imposition of English in the schools , even quit her school.
  • She gave up every western attire to wear only hand spun Khadi.
  • She also led the Salt Satyagraha movement which took place in Madras and was sentenced to spend in jail inbetween the years 1930 to 1933.
  • Her stay in the jail gave her a close insight and understanding of the unmatched suffering of women who did not commit crimes. This led her to study law for mastering the rights and community strength.
  • She was the member of the constituent assembly and participated in moving almost 750 ammendments as a steering committee member of rules and proceedure at that time.
  • She was the founder of Andhra Mahila Sabha
  • She married Chintaman Deshmukh, the first governor of the Reserve Bank of India in 1953 with Jawaharlal Nehru as the witness.
  • She also served as a chairperson of the Central Social Welfare Board .
  • She also led the National Council of Women which she established in 1958. Set up to ensure equal rights of women in society.
  • Durgabai Deshmukh was the President of the Blind Relief Association and she also set up a school and light engineering workshop for the blind.
  • She represented India as a member of the Indian delegation in the World Food Congress held in Washington DC in 1963.
  • Durga Bai Deshmukh is a proud reciever of the Paul G Hoffman Award, Nehru Literacy Award, UNESCO Award and Padma Vibhushan.
  • After her priceless contribution to the nation, which we are still enjoying today ;She passed away in 1981.
https://indianexpress.com/article/gender/durgabai-deshmukh-the-trail-blazer-institution-builder-devoted-to-public-service-5038550/

“Life is uncertain and the life-span is limited. Why, then, wait to do a good thing?”

Durga Bai Deshmukh

Let us understand that Gender is a construct. If you have the will to make a change, you will advocate for it – Sahithi Divi

( source : http://www.impactscientist.com ) ( image courtesy : https://indianexpress.com/article/gender/durgabai-deshmukh-the-trail-blazer-institution-builder-devoted-to-public-service-5038550/ , https://www.thebetterindia.com/163178/durgabai-independence-constitution-hero-india-news/ )